Is TikTok a part of your advertising combine to your vacation outreach plan?
If that’s the case, then this can be a should learn.
TikTok has launched a brand new information to vacation advertising, centered on the EU market, with a variety of suggestions, utilization insights and information pointers that will help you construct your technique.
You possibly can obtain the total 18-page information right here (together with e mail sign-up), however on this submit, we’ll take a look at some key notes.
First, the information appears to be like at vacation procuring plans and when TikTok customers are most actively in search of seasonal inspiration.
Here is a extra particular overview of when individuals are in search of Christmas reward inspiration and the way TikTokers work together with the interval.
This might help you craft your promotional technique, guaranteeing you are getting your message in entrance of shoppers on the proper second, consistent with seasonal occasions.
There’s additionally perception into what items TikTokers are in search of this season:
Together with a top level view to your advertising plan:
TikTok additionally included notes on “Q5,” or the post-Christmas season, when many consumers are out for bargains and private procuring.
Listed below are some useful notes, which may encourage your advertising plan and make sure that you attain the app to the proper prospects on the proper time.
And provided that Christmas is simply 120 days away, it is time to begin locking in your advertising plans, to verify your year-end push delivers for your corporation.
You possibly can obtain TikTok’s “Holidays for You” 2024 information right here.
