LinkedIn provided some recommendation on the right way to take advantage of its new, full-screen, vertical video feed, its effort to faucet into the TikTok content material pattern by attention-grabbing short-form clips.
I’ve a query about LinkedIn. However LinkedIn just lately stated so “Immersive video views” grew 6x quarter-over-quarter, whereas in-app video viewership grew 36% 12 months over 12 months.
So video is profitable within the app. And because it tries to draw youthful customers, it is smart that it also needs to experiment with a TikTok-like feed. I am undecided LinkedIn has the content material to again it up.
Regardless, LinkedIn’s recommendation for reaching customers by this feed is included within the overview beneath (through social media knowledgeable Matt Navarra).
Key Notes:
- Movies lower than 2 minutes, however longer than 15 seconds carry out finest
- Embrace a related description together with your video
- Immediate sharing and/or feedback to maximise engagement
