Instagram for everyone: Personal profiles are now available

Managing social posts for all of your accounts in a single place makes life a lot simpler — that is what Buffer is all about. Whereas we have supported creator and enterprise Instagram profiles for a while, a lot of you have got requested for the flexibility to assign content material to your private Instagram profiles as nicely.

We’re completely satisfied to share that now you’ll be able to!

Study extra about Buffer for Instagram right here →

Extra flexibility, extra alternative

We would like Buffer to work seamlessly for everybody, irrespective of the place you might be in your social media journey — whether or not you are simply beginning out or centered on rising your viewers. That is why we’re excited to introduce the flexibility so as to add private Instagram profiles.

Nevertheless, it is essential to notice that there are some key variations between including a private profile and an expert (enterprise or creator) account to Buffer. Let’s break it down:

Private profile

Once you add a private Instagram profile to Buffer, this is what you’ll do:

• Create, plan and schedule content material upfront.
• Get cellular notifications when it is time to put up, full what you should publish on to Instagram (You will want Buffer cellular app for this.)

What just isn’t obtainable for private profiles:

• Computerized Publishing: Posts should be printed manually as non-public profiles should not linked by way of Instagram’s API
• Superior analytics and engagement instruments: These options are unique to skilled accounts.

A bonus of connecting a private profile is which you can customise its identify and avatar proper in Buffer, supplying you with full management over how your account seems within the app.

Given these limitations, we solely advocate including a private profile when you do not need to change to an expert account.

Skilled Account: Enterprise or Creator

Connecting an expert Instagram account unlocks a full suite of instruments designed that will help you develop and interact together with your viewers:

• Computerized Publishing: Simply schedule and publish posts, tales and reels.
• Complete Evaluation: Entry insights like your finest time to put up, viewers demographics, and customized efficiency studies.
• Engagement instruments: Reply to feedback shortly utilizing Buffer’s Engagement Inbox.
• Computerized sync of your account identify and avatar with Instagram.

For particulars on authenticating Creator vs. Enterprise accounts, take a look at That is the assistance article.

Whatever the account kind you select, we’re right here to assist make managing your Instagram content material as easy and efficient as attainable.

Choosing the proper account kind for you

Unsure which account kind is finest in your wants? Let’s take a more in-depth take a look at the advantages of every:

For private accounts: Plan your posts, your manner

Private Instagram profiles are perfect for sharing moments with family and friends. With Buffer, you’ll be able to plan and schedule posts upfront, letting you give attention to the second as a substitute of worrying about when to share it.

For Creator Accounts: Streamline your creativity

Creators—Instagram’s storytellers, influencers, and artists—typically juggle a number of platforms and a busy content material schedule. With Buffer, you’ll be able to simply plan and arrange your posts, supplying you with extra time to construct and join together with your viewers.

For enterprise accounts: Insights and automation at your fingertips

Enterprise accounts profit from Buffer’s highly effective instruments for scheduling and efficiency monitoring Whether or not you are working a model or a small enterprise, you will have every part you should check, analyze and refine your social technique whereas sustaining a constant presence.

Prepared to begin?

This replace offers you the flexibleness to handle Instagram your manner, whether or not you are right here to share recollections, develop your affect or construct what you are promoting.

Begin →