Welcome to the “I Tried…,” collection the place I attempt totally different advertising instruments and methods so you do not have to. On this collection, I doc my experiences and allow you to know if any instruments or methods are price your time.
AI and advertising have gotten like peanut butter and jelly — inseparable.
In keeping with our Full Information to AI in Digital Advertising and marketing, 64% of selling professionals say they use AI of their jobs. Particularly, 38% say they use it to create content material.
With AI making a lot inroads into advertising, I turned inquisitive about its use in one of the defining facets of selling—model logos!
After a fast Google search, I discovered 5 AI emblem turbines, and I attempted all of them to see which one was the very best and if I might suggest utilizing an AI emblem generator in any respect.
Learn on to search out out what I discovered:
How I Examined AI Emblem Generator
Testing this generator was fairly straightforward. I considered a enterprise referred to as Erie’s Cat Cafe as a result of if me, I like cats – and I might positively personal an cute cat cafe in one other universe.
I then entered my cafe title into the turbines and adopted every step to create my emblem. I additionally timed how lengthy it will take to create the emblem and took under consideration aesthetics and customization choices.
By the top of this weblog put up, you will know which of them are my favorites and if I like to recommend utilizing an AI emblem generator in your group or enterprise.
5 AI Emblem Generator
Listed below are 5 AI emblem turbines I’ve examined and my experiences with every.
1. Adobe Categorical Emblem Maker (BETA)
Worth: Free, however you need to join Adobe Categorical to obtain the emblem.
Adobe Categorical Emblem Maker is simple and quick to make use of. After coming into my enterprise title, artwork, and slogan, I merely select the type I would like for my emblem. I can select between:
- elegant
- natural
- courageous
- minimal
I select natural for my type. From there, Adobe shows numerous icons that I can embrace in my emblem. I might have gone with a coffee-themed icon, however this can be a cat cafe, so I selected two cute fluffy cats.
As soon as I selected my icon, I scrolled via a number of customizable pattern logos earlier than deciding on a favourite.
Now, it is time to design. The icon I like is included in my emblem, and I can transfer it across the web page as I see match. I can transfer the textual content and alter its font and dimension. By clicking on the Colour tab, I can cycle via totally different coloration palettes till I discover one I like.
Then, bam! I’ve my emblem. Adobe Categorical’ Emblem Maker is free; Nevertheless, you need to have an account to obtain your creations.
Advantages: Adobe Categorical’ Emblem Maker is straightforward, user-friendly and quick. I fastened how lengthy it took to design my emblem, which solely took 2 minutes and 10 seconds.
Disadvantages: AI Emblem Generator has restricted customization capabilities and icons. Subsequently, it’s troublesome to tailor your creation to make it as distinctive as doable in your model.
You are additionally solely allowed to decide on one trade in your emblem, which might trigger issues in case your group matches into a number of industries.
For instance, My Pretend Cat Cafe will take over the restaurant enterprise, in addition to pet adoptions or animal leases. When creating my emblem, I had to decide on between a picture that emphasised the cat facet of my enterprise or the restaurant facet.
2. AI design
Worth: $49 to obtain the emblem or $19 month-to-month for a Design AI subscription.
I begin coming into my enterprise title and trade on the immediate. Then, I choose a emblem class that fits me. Principally, the class defines the first design focus of the emblem, which may be an icon, initials or enterprise title.
I like logos with distinctive icons, so I clicked on the icons part. Then, though optionally available, I obtained into my firm slogan—”The purrrfect place to be.” I do know, I am very intelligent.
Now, it is time to determine the type of my emblem. Design AI presents customers with numerous pattern emblem designs in several kinds. Customers can select as much as 5 to present the AI an concept of which type so as to add to the emblem.
After making a number of alternatives, it is time to decide on a coloration. Purple is my favourite coloration, so let’s go together with it.
From there, I transfer on to my favourite half: selecting symbols! This half ranks Design AI a bit larger than Adobe Categorical, in my view, as a result of I can choose a number of symbols that seize totally different facets of my enterprise.
Nevertheless, the emblem I select will solely embrace one of many 5 symbols. From there, I make some extra stylistic decisions and have my emblem very quickly.
You possibly can see my progress by clicking via the photograph gallery beneath.
Advantages: It solely took 3 minutes to create a emblem with Design AI. It took just a little longer than Adobe Categorical as a result of it has extra icons and symbols for me to select from and barely extra thorough customization choices.
I additionally like that it permits you to obtain high-quality information of your emblem and not using a subscription, although you continue to should pay a one-time price of $49.
Disadvantages: By now, I’ve a good suggestion of the caveats behind utilizing AI emblem turbines — their customization choices are restricted. So, it’s troublesome to create a emblem that’s actually distinctive in your model. And the identical goes for design AI.
3. Wix
Worth: You could subscribe to Wix to obtain a high-quality picture of your emblem, however you may obtain it without spending a dime. Wix subscription plans begin as little as $9.59 per thirty days.
My favourite function of Wix’s emblem generator is its optionally available chatbot.
The platform permits customers to design their emblem from scratch utilizing the identical steps because the earlier two AI emblem turbines, or they will clarify their concepts to Wix’s AI emblem chatbot.
You possibly can scroll via the pictures beneath to see how the chatbot helped design my emblem. With the chatbot, it took rather less than 2 minutes to create my emblem.
The outcomes have been related, however I loved the chatbot as a result of it instructed symbols and coloration schemes that I hadn’t thought of after I designed my emblem manually.
I had an analogous expertise with the earlier generator designing the emblem by myself, so it wasn’t a lot to put in writing about. That stated, I favored the colour scheme and emblem which I selected a bit higher than the chatbots. I even discovered a cat cafe-themed image!
You possibly can click on via the pictures beneath to see the way it works. With out the chatbot, it took about 3 minutes to create my emblem.
Advantages: Each strategies produced fast outcomes, and I spent no quite a lot of minutes utilizing every.
Disadvantages: You possibly can obtain your emblem without spending a dime, but it surely’s low high quality except you pay for a subscription.
4. Luca
Worth: $20 for a low-resolution file of your emblem to $129 a 12 months for a high-resolution model package.
At this level, I perceive that the majority AI emblem turbines do the identical factor. With Looka, and the opposite turbines on this listing, you do the next to create your emblem:
- Enter your corporation title
- Select a method or inspo in your emblem
- Select your symbols and icons to incorporate
- Add your slogan
- Select a generated picture to tweak or customise
Nevertheless, one factor I loved most about Luca is that it has a cat cafe icon! That is proper. I discovered icons that embody each cats and low!
In order that’s a win. Oh yeah, and I made my emblem in 2 minutes and 30 seconds.
Advantages: It has extra selection in icons and symbols, no less than on the subject of My Cat Cafe. Luca additionally gives an in depth model package (extra on that later).
Disadvantages: It really works like different turbines and has restricted customization choices.
5. LOGO.com
Worth: Free
LOGO.com’s design course of is just a little totally different from the others on this listing. As an alternative of selecting no less than one image to incorporate in my emblem, I need to enter key phrases. Then, LOGO.com will create logos based mostly on these key phrases.
Naturally, most logos generated embrace some type of cat or espresso image. After choosing the emblem I need to customise, I can click on the Icon tab and select different symbols by typing key phrases. The entire thing took 2 minutes flat.
Advantages: The generator is straightforward, intuitive and quick. I can obtain a zipper file of my emblem and its parts without spending a dime.
Disadvantages: Though I can enter a number of key phrases, I can solely select one kind of image for my emblem.
My favourite AI emblem generator
Total, all these turbines do the identical factor, so it is laborious to select my favourite. Nevertheless, if I needed to suggest simply certainly one of these, I might suggest Luca primarily for its model package.
For $129, Looka builds a whole model package round your emblem.
Its Model Package consists of 16 downloadable file sorts in your emblem, 2 web site templates, a whole bunch of merchandise to print your emblem on (stickers, mugs, t-shirts, and so on.), enterprise playing cards, e-mail signatures, and extra!
Picture search
Ought to your corporation use an AI emblem generator?
For those who’re actually dedicated to utilizing an AI emblem generator to avoid wasting time or cash, I like to recommend Luca. Nevertheless, I do not suggest utilizing an AI emblem generator in your emblem past intelligence.
Your emblem is meant to be a novel image in your model. When folks see your emblem, they need to robotically affiliate it with your corporation as a result of it is certainly one of a sort.
For instance, once you see a golden M on a pink background, you robotically suppose, “McDonald’s.”
This take a look at reveals that the majority AI emblem turbines work equally and produce related outcomes.
If you need a emblem that is actually distinctive to your model and cannot be discovered anyplace else, it is best to design one from scratch or work with a graphic designer with a eager eye for type.
That stated, I can see utilizing an AI log generator to brainstorm idea artwork in your emblem and convey these pictures to a designer who can put their very own spin on the designs and create one thing particular that makes your model stand out.
Some other advertising instruments or strategies you need me to attempt? Be at liberty to contact me on X or LinkedIn to let me know what I ought to attempt subsequent!
