Whereas TikTok is the trending app of the second, and Instagram has turn into a a lot larger supply of leisure, Fb has, by far, remained essentially the most used social platform by way of variety of particular person customers.
It is probably not the good app it as soon as was when it first hit the scene, however billions of individuals nonetheless log into Fb day-after-day. And that makes it an necessary consideration for all entrepreneurs to succeed in your viewers and maximize your messaging.
So who’s utilizing Fb in 2024?
The staff at Giraffe Social Media put collectively this overview of Fb’s viewers with demographic and regional utilization statistics.
Some fascinating notes on the place Fb continues to realize traction and for whom it stays a key connecting app.
