For those who log into Instagram over the weekend, it’s possible you’ll discover a pointy drop in your following numbers on the app.
Sure, shedding 5 million followers will likely be laborious to take (as per this instance from @tank.sinatra), and also you positively need to query what you may say fallacious to spark a mass unfollow.
Don’t fret, it is not you. As confirmed by Instagram head Adam Mosseri, there was a technical difficulty, which the staff has now mounted on the again finish of the app.
The IG staff gave this rationalization to SMT:
“As a result of a technical difficulty Instagram accounts noticed an incorrect lack of followers of their account insights, however the complete variety of followers on the profile was not affected. The difficulty has since been resolved, and follower metrics in Account Insights at the moment are right.”
So if you happen to’re affected, it ought to be mounted now, or it ought to replace correctly within the subsequent refresh.
So no, you did not lose your total IG viewers, nor did you get hacked, and no, your content material did not lag.
It was a technical downside. Simply breathe.