Influencer advertising is now not simply the area of retail and different B2C companies, it’s now more and more utilized in B2B campaigns, with skilled influencers providing their opinions and endorsing product options that meet enterprise wants.
These are trusted professionals who can considerably affect buying selections, and LinkedIn is working to offer these main voices extra alternatives to share their experience on the app.
However how influential can B2B influencers actually be?
Linkedin lately carried out a survey to search out out Over 1,700 know-how patrons To collect extra perception into the function influencers now play in buying selections throughout the UK, US and India.
The infographic under offers an outline of LinkedIn’s key findings, when you can learn extra insights from its B2B influencer survey right here.
