Whereas TikTok is the trending app of the second, and Instagram has turn into a a lot greater supply of leisure, Fb has, by far, remained probably the most used social platform when it comes to variety of particular person customers.
It might not be the nice app it as soon as was when it first hit the scene, however billions of individuals nonetheless log into Fb day-after-day. And that makes it an vital consideration for all entrepreneurs to achieve your viewers and maximize your messaging.
So who’s utilizing Fb in 2024?
The workforce at Giraffe Social Media put collectively this overview of Fb’s viewers with demographic and regional utilization statistics.
Some fascinating notes on the place Fb continues to realize traction and for whom it stays a key connecting app.
