This may be helpful:
As you may see on this instance, posted by app researcher Alessando Paluzzi, Threads is presently engaged on a brand new choice that may allow you to change profiles inside Put up Composer, so you may extra simply publish from a related account.
This may be handy for social media managers who’ve an affiliated enterprise deal with and have give you an concept for a model publish within the second, or who’ve a secondary, topic-focused profile from which they wish to publish breaking information.
After all, this may not be a significant improve, functionally, as Threads has enabled in-stream profile switching since September of final 12 months. You possibly can simply change between related accounts by double-tapping the profile image on the backside proper of the primary UI, so you may already publish from one other account with out an excessive amount of problem within the app.
Nevertheless it may make it somewhat simpler to shortly reshare posts with out having to change profiles, then find the publish you wish to share, then compose a brand new replace, and so on.
With the simplicity of linking as soon as, then with the ability to entry your secondary profile inside the app, Threads has really performed an amazing job of simplifying linked accounts. The chance, as at all times, is that you find yourself posting an replace from the incorrect account, however that is a small worth to pay for the added comfort of with the ability to publish from a number of accounts within the app.
So this replace will not be a useful change, per se, however a streamlined posting choice, which makes it simpler to keep up exercise on the app.
And clearly, threads wish to be sure folks maintain posting.
On Twitter (now X), for instance, Only a fifth of its users ever post anythingLogged in with the opposite 80% solely studying posts. Threads are, presumably, very related, which implies that it wants only a few lively posters to maintain importing content material to keep up exercise and engagement.
As such, it is smart to supply extra methods to maximise posting.
The choice is presently in testing, no phrase but on stay testing/roll-out.
