TikTok has shared some new insights into the app’s key developments, as an addendum to its “What’s Subsequent 2024” report.
TikTok launched its What’s Subsequent Pattern Prediction report in December final 12 months, which outlined key engagement adjustments it was seeing on the app. And now, it is launched a brand new “What’s Subsequent: In Motion” replace, which goals to supply extra perception into how its development predictions have developed all year long and what entrepreneurs ought to pay attention to heading into the second half of 2024.
And there are some attention-grabbing notes.
First, the report seems to be at every of its key subsequent report predictions, and supplies an outline of how they’ve developed over the primary six months of the 12 months.
As you may see, TikTok has additionally included an up to date record of key hashtags to assist entrepreneurs faucet into each development.
Every abstract features a model instance and key notes:
Though there are some broader developments to notice concerning TikTok person conduct and adjustments.
The report additionally accommodates total summaries and ideas, linked to its major development notes.
It is a good overview of the present state of TikTok developments, and the place manufacturers needs to be wanting, together with some sensible examples of how entrepreneurs can faucet into key developments.
And with some massive development adjustments driving TikTok, it is value paying consideration. After all, you may as well do your personal analysis on hashtags extra particularly associated to your model in TikTok’s Artistic Middle, but it surely will also be value noticing these extra normal adjustments and contemplating whether or not they suit your messaging.
If you wish to faucet into TikTok on your vacation vibe, it is value trying out.
You may obtain TikTok’s 20-page “What’s Subsequent: In Motion” report right here.
